Our work

Experience innovation

Learn how we worked with the NHS to help people with diabetes get the clinical advice they needed during the COVID-19 period, using medCrowd.


Specialists in



photo - Diabetes UK Helpline ad:
    A new diabetes helpline has been set up for anyone with insulin-treated diabetes to help with any concerns during this difficult time.
The helpline is available via Diabetes UKs support line on 0345 123 2399
Open Monday to Friday, 9am to 6:30pm

The healthcare challenge

Supporting people with diabetes to continue to access the clinical advice they need during the COVID-19 pandemic.

The ask

In light of the COVID-19 pandemic, Diabetes UK received a high volume of calls of a clinical nature. They needed a team of clinical advisors to forward calls onto, so people could get the clinical advice they needed.

The solution

We developed the medCrowd Contact Centre to accept calls from Diabetes UK and forward them to clinical advisors. medCrowd conversations were then used to record clinical notes and capture patient information. We worked in close collaboration with the NHS and a pharmaceutical company specialising in diabetes to train voluntary clinical advisors for this important role using a digital module.

photo - info about the helpline:
If you have insulin-treated diabetes, need immediate clinical advice and can't access your usual care team, the NHS Diabetes Advice helpine is here to help.
0345 123 2399
The helpline is open Monday to Friday from 9am to 6pm.

The benefit

We were able to allow individuals with diabetes to get the clinical advice they needed during a time when their typical care provider might not be available. medCrowd compliantly stored all relevant clinical notes in a single location, that can be accessed by the advisors and the caller, if and when required.

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